Printing is a Green Sustainable Technology

Despite the constant drumbeat that print is a wasteful, planet destroying technology, the facts are that printing and paper manufacturing are supported by the maintenance and expansions of forests that could otherwise be lost to other forms of development.

Finally, industry heavyweights are getting serious about countering the negative narratives regarding print technology.  International Paper is making a major push to elevate the benefits of paper manufacture for reforestation, paper recycling and "green" manufacturing techniques.  "Save a forest - Print Your Emails" is but one example of the new narrative.

A similar effort is being made by IP's paper distribution subsidiary Xpedx with a recent press release focusing on their recycling and waste reduction efforts.

Local and regional trade associations are also picking up with banner to promote printed media.  Printing Industries of Georgia hosts Rediscoverprint.com to highlight the utility of print for memorable communications.

Check them out below:






Rediscoverprint.com